WILL Tomlinson is eager to build on the momentum gathered from a successful first-time event.
His promotional brainchild, WILDFIGHTER, made its first foray into the Melbourne promotional landscape in March, with a favourable outcome that set the platform for his next event.
“Given that it was at a brand new venue, it was a good, fresh look for boxing fans in Melbourne,” he told Aus-Boxing.
“It was a fun and fan-friendly environment where everyone had a good night. We had a few different activations other than boxing happening inside the event, which were good additions.
“In any type of business, you want to stand out, separate yourself from the pack and establish your own brand.
“I definitely think in a lot of ways, it’s going to be easier the second time around. Just rolling the event out operationally, because I’ve got all my processes in place.
“It’s also going to be an easier sell to attract fighters, which it was. Hopefully over the next four weeks, it helps with ticket sales as well.”
The second offering, titled ‘RND2’, will be headlined by former Olympian Jason Whateley, who faces a litmus test in hard-hitting veteran, Victor Oganov (32-6, 30 KOs).
The pair will collide for the vacant Victorian cruiserweight title, as Whateley (4-0, 3 KOs) prepares for an inevitable national title challenge.
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“I think our main event is going to deliver,” Tomlinson added.
“It’s the kind of edge of your seat matchup, we know that Oganov has the style to end Whateley’s reign with one punch.
“Jason is a young up-and-coming prospect, whereas Victor was a killer back in the day. But what cancels all of this out is the styles of both the fighters, which plays into Victor’s hands.
“Even though he’s tall, Jason doesn’t always use his reach, which will work in Victor’s favour. And that’s why it’ll be a good fight.”
Having reached the pinnacle of the sport himself, Tomlinson sees a similar road for Whatley, who like Tomlinson, is a fellow country Victoria product.
“I really like Jason Whateley, he’s a product that I can sell to the boxing market,” he said.
“We have a similar story coming from East Gippsland, and came from the same boxing coach.
“It could be argued that Jason could have a better career than I did, with his extensive experience. He went to the Olympics and Commonwealth Games, two events that I didn’t make it to.
“He has the tools to go a long way in the game, and I want to help him get there.”
With one eye on his second event under his fledgling promotional banner, Tomlinson is eager to secure more talent as he builds towards a stable of fighters.
“I want more young and hungry talented fighters,” he concluded.
“A fighter that wants to put in the hard yards, knowing what it takes to make a proper professional boxer. I guess you could say I’m after the next fighter that can take me from The Timber Yard to Melbourne Arena.
“That will be the kind of fighter that can grow with and alongside my brand.”